SEO, or search engine optimisation, is an extremely important thing to consider when it comes to building your own WordPress website. Search engine rankings are becoming more and more competitive
It’s a Level Playing Field for All
With the modern era upon us and advancements in IT, businesses have adapted accordingly. Over the past few years, E-commerce has acquired mainstream status. Capturing the focus of existing and
Why A Backlink Audit Is Essential To Your SEO Strategy
It is possible your SEO strategy has produced excellent results so far in terms of your website’s ranking. You may have done excellent keyword research, looked at your competitors, optimised
Using Storytelling To Enhance Your Brand
Let’s be honest…we all love a good story. If we didn’t JK Rowling might still be a researcher and Stephen King could yet be working as a janitor. Given how
Should You Email Your Subscribers Every Day?
One of the most asked questions regarding email marketing is, ‘How often should I email my list?’, and the simple answer is as often as you like if your email
How To Create Your Google AdWords Campaign Effectively
Using a Google AdWords campaign to create traffic, leads and customers is an intelligent move, however it must be done correctly and with some thought. To do otherwise risks not
Does Email Marketing Still Exist?
Emails are to electronic marketing what DVDs are to media; we still use them but prefer later technology. Email marketing has had to evolve and get smarter so it can
Your First Front; The Logo
An underrated, yet possibly the most important part of an organisation’s existence is the design of their logo. From Apple Inc. to McDonald’s, the initial point of recognition for any
7 Reasons Why a Professionally Designed Website is Good for Your Business
Why would a good formal dress be imperative for a business seminar? And why would a firm hire professionals for its IT structure when simply the tasks could be carried
An Awe-Inspiring Website Attack: RFI
RFI stands for Remote File Inclusion. We’ve seen some captured demos here and there, but this one is one of the most impressive yet. The example shown in the post
An Attempt To Spot Visionaries
An interesting quote at 37Signals leads to a blog post over at an investment firm answering Why We Prefer Founding CEOs. The names of Mark Zuckerberg (Facebook), Ev Williams (Twitter),
